Arlington, VA—-On World Pride Day the Tesla Takedown boycott line spun resistance twirling rainbow parasols, wearing rainbow lei necklaces, and dancing to a resistance line-up of music over two synchronized speakers. If not for the commitment of the core team of rotating organizers and the continued zeal of the line, it’s likely the most successful corporate brand takedown in terms of diminished Tesla stock value and brand damage, would have fizzled out months ago. But it lives because the organizers and citizens persist.
The Pride theme was promised and delivered in lively color—as members of DC’s own grassroots collective Rainbow Defense Coalition joined forces with grassroots organizers of Third Act to bring the boycott back to Tesla on South Glebe Road for its 18th consecutive weekend. And the boycott line is not close to getting monotonous as evidenced in the weekly video report below.
https://dcmediagroup.us/2025/06/08/tesla-takedown-gives-nod-to-gay-pride/